The Client
A global industry leader in dairy farming automation, dedicated to developing innovative, cost-effective solutions that make a farmer's daily operations more efficient.
The Challenges
In the automated agricultural sector, AGV feeding systems are the backbone of farm productivity. However, these systems operate in one of the most grueling environments in the industry. Our client faced recurring equipment downtime; their standard wheel systems were failing prematurely due to chemical degradation from silage acids and frequent exposure to ammonia-rich manure. Compounded by the heavy, continuous load stress of a system running 24/7, the original wheels were suffering from rapid wear and mechanical failure.
The Solutions
Instead of a simple component swap, our engineering team implemented a tailored material strategy to overcome the harsh farm environment:

Custom Polyurethane Formulation: We moved away from off-the-shelf materials, developing a proprietary, high-density polyurethane grade specifically formulated to resist long-term exposure to agricultural acids and caustic cleaning agents.
High-Load Resilience: To manage the constant weight of the feeding system, we engineered a reinforced core structure. This prevents material compression or "flat-spotting" during periods of inactivity, ensuring a perfectly circular profile even after months of high-stress operation.
Anti-Clogging Tread Design: We developed a specific tread pattern that effectively sheds debris, preventing the accumulation of sticky organic matter that typically causes wheel slippage and puts undue strain on the drive motors.
The Results
By upgrading to these application-specific wheels, the client successfully achieved their goal of 24/7 operational reliability. The frequency of wheel-related maintenance interventions dropped significantly, and the expected service life of the components was extended by 80%, ensuring the AGV feeding system remains a dependable asset for the dairy farm.